we solve / Some of our success cases

Find out how tinámica has helped companies from different sectors offering the most suitable solution according to their needs. Real cases of how customers have used our products, solutions and services to obtain the best results.

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Retail, Consumer Goods & Pharma

Pharmaceutical company - Installation of a business intelligence system

Objective

Carry out the integration and centralisation of data from different departments in the company so that it can be used for decision making by the business departments.

Our work

We install Informática PowerCenter ETL systems and help integrate the information from all your systems. In addition, we programme and monitor the processes using planning tools.

We currently provide a 360° service, in which we analyse, develop and manage projects in the field of global technology.

Results

We achieve the centralisation of the company's information and develop its entire business intelligence system for decision making.

Retail, Consumer Goods & Pharma

Retailer – Data mart customer analytics

Objectives

To have all the relevant information related to the client available in a single point for its analytical use and implementation of more segmented and effective marketing actions.

Our work

  1. Identification and analysis of various internal and external data sources relating to the customer.
  2. Design and creation of an analytic Data Mart of customers.
  3. Design and construction of data ingestion processes for the analytical Data Mart of customers using SAS technology.
  4. Design, construction and implementation of analytical visualisation reports and models using SAS technology.
  5. Design, construction and implementation of marketing campaigns with high customer segmentation.

Results

Customer analytic and segmented marketing solution, which improves the effectiveness of marketing actions, customer loyalty with an increase in sales and profitability for the company.